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Give Us a Break!

written by paul bush posted on July 2, 2024

In the world of IT, many vendors often resort to fear, uncertainty, and doubt (FUD) to push their products and services. FUD is a brilliant sales technique because it preys on our natural anxieties and compels us to seek immediate solutions-usually with a hefty price tag.

You have already heard the bait.  Lines like:

  • There is ALWAYS someone trying to hack your network!
  • I could find every one of your passwords on the dark web!
  • You NEED the top tier, highest security service-it’s the only way to stay safe!
  • I could run an audit on your network right now and find all kinds of ways your unprotected!

There might be someone trying to hack you at any given moment, but User Error is the number one cause of data breaches.

If you are paying to be secure-you should be.  Upselling security packages is shady business.

I’ll let you in on a little secret, no network scan will ever come back 100% secure. A big part of this business is figuring out how to reduce attack surface and maintain a comfortable risk tolerance with minimal impact on the client’s ability to do business. For some industries, allowing an insecure device access to the internet may be a requirement for business to happen. 

Choose an IT solution that focuses on transparency, integrity, and empowering your business to be confident in a secure and resilient IT environment.

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